Digital Disruption & Business Transformation
MGMT X 494.1
Learn about the global impact of digital industry disruptors on millions of e-commerce operating models.
Fall
Winter
What you can learn.
- Gain an understanding of key digital strategies, changes, and investments which produce both winners and losers in organizational survival and growth
- Learn the “drivers” of success in a rapidly converging global e-commerce environment
- Learn the importance of building operational, marketing, staffing, data preparation/security, and remote staffing strategies and practices
- Outline key components of a company situation analysis as a starting point for digital transformation
About this course:
In this introductory course, you’ll explore business modeling concepts, including enabling technologies (AI, cloud computing, etc.) and related business models (e.g., platform-based businesses, pay-as-you-go). You’ll gain an understanding of the relationship between product evolution and tech enhancements, the dynamic nature of digital technologies and customer acceptance/adoption.This course applies towards the following certificates & specializations…
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